TPA specializes in supporting accountants and attorneys
The principals of The Professional Alliance
have supported CPAs, EAs and tax professionals for almost
twenty years, making us one of the most experienced
teams in the industry. Unlike salespeople who want to “partner”
with an accounting firm just to sell products, we empower
accountants and lawyers to maintain and build client relationships
by efficiently offering financial services.
Our strategy enables the attorney or accountant to own their
financial services business. You see, when clients are referred
to financial consultants, the salesperson becomes the “Rep
of Record.” The CPA no longer owns the client and has
no equity interest in that relationship. In return for perhaps
a small referral fee, the legal or tax professional has relinquished
control and given up what could be a significant revenue stream.
Not owning your financial services clients could also have
an adverse impact when you eventually sell your accounting
or law firm. As you know, an increasing number of tax and
legal professionals are offering financial services. It makes
sense for these professionals to purchase a business that
is similar to theirs. But if the financial services practice
(usually the most profitable part of the business) has been
effectively given away to an outside salesperson, the value
of the core business can be substantially diminished.
At The Professional Alliance, we do not infiltrate your
practice and jeopardize the relationships you have worked
so hard to create. Instead, we function as your back office
support team. At all times, you are the CEO of your practice
and the ultimate decision maker. We will provide you with
the benefit of our experience that comes from having worked
with hundreds of accounting and law firms throughout the United
States. We will guide you as you navigate the waters of financial
services. We can provide you with customized marketing programs
and practice management techniques. Together, we can build
the financial services practice you want to own. And when
it comes time for you to step away you can sell your financial
services practice and enjoy the fruits of your labor.
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